Ryanair tried that as well, even at 0.01 cent and just taxes Irish Rail was cheaper.
Irish Rail's moves on the student market have undercut Bus Eireann and others on many long distance routes. 50% increase in student travel is reported on some routes.
Irish Rail's passenger numbers are actually going up not down so talk of bus impact on the numbers is not the reality and even if even single bus was full every day for a year with passengers from the train the train passenger numbers would still substantial and more than those before the hourly service was introduced.
10-15 minute journey time reduction in January as well will make a significant impact
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