I think you do a reservation only booking if you feel you need to reserve a seat, but I think it ends up costing about 6 euro for the journey.
I don't think it is on to treat an annual ticket holder as a second class citizen just because they are paying less per journey. Yes, they pay less per journey but they contribute a lot more and a regular revenue stream to Irish Rail than somebody who buys a ticket once a fortnight. They should also cost less to service as they know where everything is so don't have to look for help from Irish Rail staff or buy tickets.
If you travel regularly with Aer Lingus, they give you all sorts of perks that the occasional user doesn't get. This is the norm for most businesses - reward the regular customers to persuade occasional customers to become more frequent users.
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